Travel accessories brand Tumi is expanding in Asia with a redesigned presence at major airports across the region.
The stores at South Korea’s Incheon International Airport and Thailand’s Suvarnabhumi Airport opened on earlier this month.
The new 50sqm store at Incheon International Airport in Seoul contains a large-scale architectural facade. The approximately 19-foot-tall exterior, designed by CJ2 and local South Korean company Design Poom, features a T-icon pattern with 3D aluminium panels accented by a logo-inspired lighting effect.
The store at Suvarnabhumi Airport in Bangkok also greets customers with an illuminated exterior and a T-icon design.
Both sites have sleek and modern interiors and offer a wide choice of products tailored to the demands of tourists.
“With more launches coming soon at Soekarno–Hatto International Airport in Jakarta and Chhatrapati Shivaji Maharaj International Airport in Mumbai, which are also among the busiest in the region, travel retail will continue to be a key focus through thoughtfully planned and skilfully executed designs that bring customers into our world and speak to the way they travel today,” said Aris Maroulis, VP of Asia-Pacific and the Middle East at Tumi.
The new store at Soekarno-Hatto International Airport is set to open late this month and will join the airport’s other duty-free shops and restaurants in Terminal 3. The location at Chhatrapati Shivaji Maharaj International Airport will open in mid-June and will have a similar design.