Tuesday, November 5, 2024
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consumers

How to Make Beauty Merch That Matters

What do dog toys, water bottles, lighters and phone cases have in common? Beauty brands are selling them.Lately, beauty brands have been going viral...

Online vs. In-Store Mattress Shopping: What Consumers Want in 2024

Research from the Better Sleep Council’s latest survey...

The BoF Brand Magic Index: Volume 2

A sample of the report is available for download below. Full access to The BoF Brand Magic Index is for Executive members.What is Brand...

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