Monday, December 23, 2024

Starbucks set for Costa and Caffe Nero war as jobs ads go out for new branch

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Coffee giant Starbucks looks set to open a new store in Sutton Coldfield – the second new site in the town in as many years. According to job adverts posted on the company’s website, a new store is to open at 6 Mere Green Road, near the current site of Bistro Pierre.

Although Starbucks would not confirm an opening date, BirminghamLive understands the company is hiring for positions at the site. The coffee chain is currently looking to hire a new barista and supervisor for its new ‘Birmingham Mere Green’ store.




It would be the second Starbucks to open in Sutton since 2023 after the firm unveiled a new store at the Princess Alice Retail Park at New Oscott. The US firm remained tight-lipped when approached for information about the site but said it was ‘always looking for new locations and opportunities to bring the Starbucks Experience to customers in the UK.’

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Starbucks was a fixture in the centre of Sutton Coldfield for many years until it closed its Gracechurch Centre outlet in October 2017, saying at the time it was shutting the shop ‘indefinitely’. A new site opened at Princess Alice last year, with the firm moving into part of the old TUI travel agents.

A new store in Mere Green, a thriving shopping location with a large Sainsbury’s, Lidl and M&S already on site, would provide a Starbucks much closer to Sutton town centre. But it would face competition in the popular suburb from existing Costa and Caffe Nero venues, alongside several other dining and drinking destinations.

No details were given as to when the new Starbucks would open, how many seats it would have, opening hours or how many new jobs would be created. A spokesperson for the coffee giant said: “We are always looking for new locations and opportunities to bring the Starbucks Experience to customers in the UK, but at this time we have no updates to share about plans in Sutton Coldfield.”

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