Sonos has laid off 100 employees, 14 months after reducing its 1,800 headcount by 7%. The home audio company confirmed the news with TechCrunch, following an initial report by The Verge.
“We made the difficult decision to say goodbye to approximately 100 team members representing 6% of the company. This action was a difficult, but necessary, measure to ensure continued, meaningful investment in Sonos’ product roadmap while setting Sonos up for long-term success,” CEO Patrick Spence notes in a statement provided to TechCrunch.
“Our continued commitment to the app recovery and delighting our customers remains our priority, and we are confident that today’s actions will not impact our ability to deliver on that promise,” Spence adds. “Today, we are focused on our departing employees and ensuring they have the support they need.”
Roughly one week ago during an earnings call, the chief executive addressed ongoing issues with Sonos’ mobile app. Spence told investors that a fix will run the company in the neighborhood of $20 million to $30 million, including efforts to bring consumers back into the fold.
“We have identified the key bugs, have a plan to fix them, and are improving our processes and staffing to ensure we successfully execute our action plan,” he said on the call.
The app’s much maligned redesign has been a massive headache for the firm, causing Spence to write an open letter to customers in May, apologizing for the poorly handled situation.
“There isn’t an employee at Sonos who isn’t pained by having let you down, and I assure you that fixing the app for all of our customers and partners has been and continues to be our number one priority,” he wrote at the time. The letter went on to include a timeline for fixes, stretching into October of this year.