Friday, November 22, 2024

Slickhair makes travel retail debut onboard Jet2.com with On The Mark Consultancy

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Slickhair has teamed up with travel retail distributor On The Mark Consultancy to roll out its Perfect Pair kit onboard Jet2.com flights. 

The travel retail-exclusive set, priced at £22, features the Australian haircare brand’s bestsellers Wax Stick and Slick Stick.  

On The Mark Consultancy Chief Commercial Officer Katy Mason commented: “On the Mark are known for being at the forefront of bringing the latest beauty trends into the travel industry.  

“Behind the scenes we are always travelling around the world and meeting new brands to bring the best into our travel retail assortment. 

“Social media has been awash with the ‘Hailey Bieber slicked-back hair’ look recently, so when we met Slickhair in Australia late last year, we knew it would be a hit.

“For the next couple of months we worked with Slickhair to develop the travel exclusive set. Perfect Pair allows you to achieve a perfectly slicked-back style with no strays or flyaways – ideal for the beach, gym or anytime you want to achieve the slick-backed hair look. 

“When we showed this product to cabin crew the response was overwhelming – as they need to keep their hair neat and tidy for flights – so this really is the Perfect Pair for passengers and crew alike.” ✈

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