Saturday, October 5, 2024

My three minutes with Elon Musk, standing on a Cannes pavement

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When Elon Musk stepped out on to the pavement of La Croisette, the picturesque promenade in Cannes on the French Riviera, he was no doubt expecting to be whisked directly into his waiting Tesla.

Unfortunately for the tech tycoon, who had just emerged from a business lunch with advertising executives in a private gazebo on the beach, his driver had been held up in traffic.

Musk’s bad luck was my lucky break. By coincidence, I had turned up at the same venue. Before I knew it, I was standing face-to-face with the world’s richest man — and his toddler son. Would he grant me an interview? “Huh, sorry,” Musk smiled, with a shake of the head.

Fair enough. But I thought I would chance a

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