OUR first fashion collection for fuller busts is finally available!
We noticed how fed up women were with clothes not fitting their chest, so we decided to tackle it head-on.
With your help, we designed five dresses and two tops – ranging from £30-£55 – all stylish, comfy and in quality fabrics perfect for women with DD+ busts.
In February, I wrote all about my own struggles with my 34G chest – from not being able to wear anything backless, to my constant need to have a safety pin on hand, so my bra isn’t on show.
The wrap dress has a hidden popper & the two blouses feature buttons that don’t gape
And I wasn’t the only one – our survey showed 64 percent of you have faced challenges buying clothes because of your boobs.
With each item in the Fabulous Fuller Bust Collection we’ve tried to solve the problems you highlighted.
The wrap dress has a handy popper – no safety pin required – and two blouses feature buttons that don’t gape.
There are two empire-line dresses with room to avoid the dreaded “shelf boob”, plus midi, mini and maxi-dresses.
There’s even a backless number you can wear a bra with, thanks to its thick tie back. I love it so much, we’ve called it The Abby!
A big thanks to the thousands of readers who’ve helped us design these pieces via Facebook, WhatsApp, email and our website.
You’ve chosen the shape, colour and print.
There’s a backless dress you can wear a bra with, thanks to its thick tie back
Then it was time to get the fit right, with you testing them during a fun-filled fitting session.
You helped us work out what the best dress length was, how low necklines should be and gave overall feedback on each and every design.
We asked some of our favourite influencers to model the collection in the magazine, and later this week in The Sun’s Fab Daily pages, readers will share their sartorial struggles with their bigger busts and try on the new collection.
Considering that 30 percent of products globally are destined for landfill before they’ve even left a warehouse, we’ve decided to only start making our clothes once orders have been placed.
What Fabulous shoppers are saying about our Fuller Bust Collection
Some lucky Fabulous readers got an exclusive sneak peak at the collection. Here’s what they thought…
“Finally there is a clothing collection that is stylish, comfy and made with quality fabrics, perfect for women with DD+ boobs.”
“I haven’t had to compromise on either style or fit, which is what I always wanted.”
“It looks so expensive on and feels such good quality for what you’re paying. I’d live in this dress all summer long!”
“I feel like the collection enhances what I have, rather than covering my boobs up.”
“I’m a size 16 and it’s so lovely to find clothes that are true to size. This is figure-skimming, but not clingy.”
This means your order will take a little longer to arrive than you’re used to (four to six weeks), but we’re hoping that you think, like we do, it’s worth the wait.
We also ensure factory workers are paid bonuses from the collection, plus we work with the charity Pratham in India to fund education centres for kids in migrant areas. Buying a dress can support a child’s education for two months.
Scroll down to check out the Fabulous Fuller Bust Collection – but be quick – it’s a limited collection, so get your hands on your fave pieces before they sell out!
To order, visit Fabulousclothing.com.
THE TIMELESS FLORAL MAXI: THE JULIE DRESS
What you need to know: The V-neck maxi dress features a timeless monochrome floral print and cap sleeves. Dress it up for special occasions with heels and delicate jewellery, or it can become an everyday favourite with a denim jacket and trainers.
What shoppers are saying: “I haven’t come across anything that is as bust-friendly as this before. I haven’t had to compromise on style of fit.”
THE GO-TO SUMMER MIDI: THE KATIE DRESS
What you need to know: The perfect go-to for warm, hazy days, the green ditzy floral dress looks great with neutral accessories. It features a V-neck, delicate puff sleeves and shirred fabric at the back to give more room for comfort.
What shoppers are saying: “It looks so expensive on and feels such good quality for what you’re paying. I’d live in this dress all summer long!”
THE ICONIC ZEBRA WRAP: THE PALOUMI DRESS
What you need to know: The monochrome animal-print midi dress features tie-detailing around the waist and elegant short sleeves. Dress it up for special occasions with metallic accessories, or down for daytime with neutral shoes and a bag.
What shoppers are saying: “For once I wasn’t worried about being on display because everything felt very secure and I didn’t feel like I was having to adjust anything. I felt like the dress enhanced what I have rather than simply covering my boobs up.”
THE STATEMENT BLOCK COLOUR MINI: THE CAROLINE DRESS
What you need to know: Extra fabric has been added around the chest area to make sure there is enough room for a DD+ bust. The versatile dress can be dressed down for daytime with metallic sandals and a straw bag or glammed up for night with statement jewellery.
What shoppers are saying: “Feeling squashed into an outfit was my normality for years and I just accepted I was supposed to feel restricted, which is quite sad, but now I won’t wear something that’s uncomfortable. This dress is an absolute dream. It’s effortless. There’s no squeezing, just ease all day.”
THE ULTIMATE ‘BACKLESS’ DRESS: THE ABBY DRESS
What you need to know: The black midi features an extra-thick tie-back detailing so you can still wear a bra. It also has an on-trend square neckline and delicate elbow-length sleeves, which help flatter a bigger bust. Plus, it has two discreet pockets in the skirt.
What shoppers are saying: “It also looks so expensive on and feels such good quality for what you’re paying. I never would have dreamed that I could wear a backless dress and I’m so excited that I finally can.”
THE PERFECT ‘JEANS & A TOP’ TOP: THE CAROL TOP
What you need to know: A zebra-print blouse that features a flattering peplum design, three quarter length sleeves and delicate button detailing. It has been dubbed the “perfect ‘jeans and a top’ top” for women with a DD+ chest
What shoppers are saying: “I feel so comfortable in this top. It’s wonderful to get such a good fit without having to pay over the odds.”
THE CLASSIC BLACK BLOUSE: THE SARAH TOP
What you need to know: The blouse features a tie-back detail so you can give yourself more shape, depending on how fitted you want it to be. Plus, extra fabric has been added behind the buttons to stop gaping around the bust.
What shoppers are saying: “The ‘Sarah’ top shows off just enough of me. There’s no restriction around the chest area. It’s so comfortable and so flattering. I feel really good in it!”
Why Fabulous’ Fuller Bust Collection is good for your wardrobe – and the planet
Abby McHale, Fabulous’ Deputy Fashion Editor, commented: “From the outset, sustainability was important to us.
“Considering that 30 percent of products globally are destined for landfill before they’ve even left a warehouse, we’ve decided to only start making our clothes once orders have been placed.
“This means your order will take a little longer than what you’re used to (four to six weeks), but we’re hoping you think, like we do, it’s worth the wait.
“We also ensure factory workers are paid bonuses from the collection, plus we work with the charity, Pratham, in India to fund education centres for kids in migrant areas.
“Buying a dress can support a child’s education for two months.”