Shein has added a bit of sparkle to many a teenager’s wardrobe. Could the fast fashion retailer be about to do the same for London’s stock market which has become rather dowdy lately?
Certainly the numbers for a potential initial public offering are dazzling, with the online retailer expected to be valued at more than $60 billion. That would make it one of the biggest firms in London and give the IPO pipeline some much-needed polish. No wonder the two main political parties have welcomed Shein with open arms.
Shein — pronounced She-in rather than shine — is a formidable business in terms of its operating capabilities. It makes items on demand so the customer effectively controls design, dictating styles, colours and patterns. The items,