Eminem’s new concept album, “The Death of Slim Shady (Coup de Grâce)”, was commemorated with a special pop-up experience at Complex LA.
Fans were lured in by an offer of an exclusive merch capsule and found themselves in a funeral ceremony, no less. A black hearse from Popsomp Hills Mortuary, an open casket, black and white Slim Shady portraits along the walls, a funeral brochure. But there were no tears.
That was a unique experience. Which soon will be available in London, UK:
The Death of Slim Shady London Pop-Up
59 Greek Street, London W1D 3DZ
July 17 – 10:00-19:00
July 18 – 10:00 – 13:00
Meanwhile, you can have a sneak peek at the LA event in the video below: