The Estée Lauder Companies’ Travel Retail division (ELC Travel Retail) has pledged to renew its grant to non-profit organisation EarthEcho International as it marks World Ocean Day on 8 June.
EarthEcho International’s mission is to build a global youth movement to help protect 30% of the ocean by 2030. ELC Travel Retail is helping to further the organisation’s engagement of youth in critical ocean conservation work through programmes focused on leadership development, environmental education and community outreach.
ELC Travel Retail is also hosting an employee education event in partnership with EarthEcho International about the importance of protecting the ocean to honour the occasion.
Estée Lauder-owned luxury skincare brand La Mer is a key player in the drive to protect marine habitats across the globe through its Blue Heart initiative.
La Mer aims to give back to the ocean with awareness-raising programmes, partnerships with inspiring environmental advocates and charitable donations through the La Mer Blue Heart Oceans Fund. This year, the Fund continues its support of EarthEcho International’s mission.
“We are proud to further our partnership with EarthEcho International to support the organization’s vital work in ocean conservation,” said La Mer Global Brand President Sandra Main.
“By supporting EarthEcho International, we aim to invest in the health of our oceans and help empower the next generation of leaders to drive positive change for our planet.”
“The ocean covers over 70% of the Earth’s surface but only 7% of it is protected. In honour of World Ocean Day, we reaffirm our commitment to the sea through our active support of the individuals working to ensure flourishing seas for generations to come,” said ELC Travel Retail SVP/GM, La Mer and Le Labo Patrick Bouchard.
“I’m proud that ELC Travel Retail’s donation will aid EarthEcho International in expanding its educational programmes and initiatives, inspiring and equipping more young people to become champions of ocean conservation.”
EarthEcho International Co-Founder Philippe Cousteau said: “We are incredibly grateful to La Mer and ELC Travel Retail for their generous support that will enable us to empower youth around the world to build a sustainable future for our oceans. Protecting and restoring the ocean is an exciting opportunity that can bring us all together.” ✈
