Coldplay – made up of Martin, Jonny Buckland, Guy Berryman and Will Champion – will also offer a limited number of so-called “infinity tickets” for their tour, which cost a maximum of £52.25 per pair and may be allocated anywhere in the venue.
This “affordable” option has been released for every show on the group’s record-breaking Music of the Spheres world tour, which they have been performing for two years.
On Thursday, the band announced a further two Wembley shows thanks to “phenomenal demand in the presale”. This takes their 2025 London offering to 10 shows plus two in Hull, marking their only European shows next year.
Speaking about dynamic pricing, consumer rights expert Martyn James called it “an American import we desperately don’t want over here in the UK”.
He told The Telegraph: “Despite assurances that it would never be tolerated, the Oasis ticket sale proved that some businesses and bands could not resist the lure of overpriced tickets and desperate fans.
“But of all sectors, gigs and concerts should never, ever be sold using this method. If surge pricing reflects demand, then when tickets for popular bands go on sale, there will only ever be high demand. So be honest and overcharge people and stop blaming the algorithms.”