Coleen Rooney is set to land a huge payday after her jungle beauty secret was revealed during her I’m A Celebrity stint.
The WAG looked sensational during her appearance on the ITV show and her glowing skin and glossy brunette tresses were no accident as she reportedly had one supplement with her while in the jungle.
Ahead of heading Down Under, Coleen signed a mega deal with wellness brand Applied Nutrition, and was taking the brands collagen capsules everyday.
The wife of England icon Wayne Rooney is now set to launch her very own range of products in partnership with the global brand in the new year.
A source has told The Sun: ‘Coleen was definitely taking the hair, skin & nails collagen capsules every day in the jungle. She was always glowing, even after weeks of gruelling trials, and there was serious buzz on social media about how great she looked.
‘People are saying it’s because of the Applied Nutrition products she was sneaking in and it’s caused a massive surge in interest for them.’
Coleen Rooney is set to make a huge payday after her jungle beauty secret was revealed following successful I’m A Celebrity stint
The WAG looked sensational during her appearance on the ITV show and her glowing skin and glossy brunette tresses were no accident as she reportedly had one supplement with her while in the jungle
The £19.95 collagen-based capsules have flown off the shelves since speculation about Coleen’s secret jungle routine began.
Applied Nutrition, which was recently valued at a staggering £350million, is one of the world’s fastest-growing brands in the wellness sector.
Coleen, who already holds a stake in the company, is in line to make a fortune from her investment, with her own range of products hitting shelves in early 2025.
The source added: ‘This has been the perfect moment for Coleen to showcase the benefits of the products she is going to be promoting next year.
‘There is a huge PR campaign planned around her work with Applied Nutrition. In fact, a major TV advert was recorded before she went into the jungle and it is set to air on prime time TV early in the new year. Coleen’s collagen capsules are going to be what every woman wants.’
It comes after Coleen will reportedly earn big bucks if she agrees to bring her iconic TV show back after 16 years off screens.
ITV are said to be desperate to snap up the WAG to host television shows following her successful stint on I’m A Celebrity, which saw her finish second behind winner Danny Jones.
The broadcaster has offered her a big-money deal, which will apparently include the comeback series of Coleen’s Real Women.
Ahead of heading Down Under, Coleen signed a mega deal with wellness brand Applied Nutrition, and was taking the brands collagen capsules everyday
The wife of England icon Wayne Rooney is now set to launch her very own range of products in partnership with the global brand in the new year
The £19.95 collagen-based capsules that Coleen, who already holds a stake in the company, takes have flown off the shelves since speculation they are part of her secret jungle routine
The show, which originally aired on ITV2 back in 2008, saw Coleen tasked with finding naturally beautiful women to be the face of major brands.
A source told The Sun: ‘ITV really want to sign Coleen up after the jungle and have offered her all kinds of shows, including bringing back Coleen’s Real Women, which she loved making.
‘They really want to snap her up before another big money deal tempts her away from ITV.’
Coleen has been tipped to become ‘ITV’s new golden girl’ after winning over a legion of fans during her time in the jungle.
The Sun also reported that she’s been eyed up for slots on Loose Women and This Morning.
A source told the newspaper: ‘Coleen’s return to public life following the Wagatha Christie trial was carefully orchestrated — and it has more than paid off.
‘When she was in the jungle, she was being touted as ITV’s next Holly Willoughby and the offers have already started flooding in. But there is one deal on the table that has really piqued her team’s interest.
‘Given Coleen’s love of the Loose Women show too, the team want her secured on their guest roster, with a view of finding something more permanent for her.’
The wife of Wayne Rooney opened up about feeling ‘uncomfortable’ for the first few days on I’m A Celebrity… Get Me Out Of Here!
It comes as Coleen has been tipped to become ‘ITV’s new golden girl’ after winning over a legion of fans with her time in the Jungle (pictured with Danny Jones)
The Sun also reported she’s been eyed up for a slot on Loose Women and This Morning
Coleen revealed that for the first few days in camp she felt a bit on edge – however assured that her fellow campmates made her feel more comfortable
But she has now admitted she initially thought she’d be ‘too quiet’ to compete with all the big personalities.
She also revealed that for the first few days in camp she felt a bit on edge – however she stressed that her fellow campmates soon made her feel more comfortable.
Speaking to the Daily Mail, Coleen said: ‘It didn’t really come across in the edit at all, but those first days were slightly, a bit uncomfortable perhaps because of the personalities.
‘It wasn’t uncomfortable. They made it comfortable. It was just me sitting back and looking at camp and thinking, I was quieter than everyone else. That was it.’
Coleen added: ‘Do you know what, I was just myself and that was the thing going in there.
‘The first week I just thought, I can’t see me, not me lasting as a person, but me going all the way because I was just me. And we had loads of personalities in there who were great and I got on with.
‘But they were performers, singers, dancers, comedians. I felt like I was at times just sat there thinking, what do I bring with me?
‘But obviously people enjoyed her and wanted me to stay in there longer and see a bit more of me.’