Big Brother UK has welcomed its 16 new housemates for Season 21.
AJ Odudu and Will Best returned to host the reality competition series and led the new housemates, who will compete for a cash prize of £100,000 (about $130,000).
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The housemates will live under the watchful eye of Big Brother 24 hours a day and avoid nomination from their fellow housemates and eviction from the public vote. Big Brother’s house has a fresh coat of paint and will welcome a new crop of housemates.
Big Brother UK will air Sunday through Friday at 9 p.m. BST on ITV2 and ITVX, with the companion show Big Brother: Late and Live airing right after.
Scroll through the photo gallery below to meet the Big Brother UK Season 21 housemates.
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Cast of ‘Big Brother UK’ Season 21
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Rosie (29): Dental assistant from Cornwall but originally from Essex
On what she would do with the cash prize, Rosie says, “I have a few friends that I’d love to pay for them to have IVF treatment. I would also like to help people with mental health issues. I like helping people anyway but if I had money I’d be in a better position to do that. I’d also love to help dog charities – I love dogs! “
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Emma (53): Aesthetics Business owner from Altrincham, originally Essex
On what she would do with the cash prize, Emma says, “My kids have already decided I need to give them five grand each. My dad who is 82, I think I owe him a few quid so I might pay back the loan. I would like to rent a big villa somewhere and get a dozen of my nearest and dearest and take us on a nice holiday. After that, I think I’m going to try and keep hold onto it and invest whatever I’ve got left after the kids have fleeced me. I’ve always fancied buying a little holiday home in Mexico.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Segun (25): Charity Videographer from Watford
On what he would do with the cash prize, Segun says, “Family first. I’d help out my mum as she’s trying to renovate the house. And because I work for Cancer Research UK and I believe in what they’re doing, I would donate some money to Cancer Research – that would be important for me to do.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Nathan (24): Pork salesman from Dumfries
On what he would do with the cash prize, Nathan says, “I’ve had loads of thoughts about that. I’m quite vain. I got composite bonding on my teeth last year. And they stain – I love a glass of red wine so I would get a new set of veneers so I could enjoy a glass of red wine again – I’d like to get back to that.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Daze (24): Climate activist from London
On what she would do with the cash prize, Daze says, “It’s been a difficult financial period for me – climate activism is quite often something you do in debt. It would be nice to have money to do the work. I’d also help my family, and other activists as well. I’m a Trustee at a grant giving organisation and £1000 goes a long way for some young people who are doing work to change things. To have the opportunity to give to someone would mean the world. “
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Khaled (23): Sales manager from Manchester
On what he would do with the cash prize, “I’d donate to Palestine, donate to Lebanon, take my family on holiday and invest in a business in the UK – something around health because I’m really into fitness.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Martha (26): NHS Administrator from Scarborough, originally from Margate
On what she would do with the cash prize if she wins, “I would buy my dream handbag. Then I’d take my mum to Disneyland and take my nan on a nice holiday.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Lily (20): Chinese Takeaway Server from Warrington
On what she would do with the cash prize if she won, “Party holiday to Ibiza with a private jet. I just want to rinse it all because I wouldn’t have it anyway.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Ali (38): Forensic Psychologist from London, originally from Leicester
On what she would do with the cash prize if she won, “That I’m not sure. I always have these little plans that I want to invest in. But I flit from one to the other. I would love to have the resource to make a difference or bring awareness to things that I’m passionate about – particularly in terms of advocating for mental health. But I don’t have any fully thought-out ideas. I would also give some money to my sister because she needs a break.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Thomas (20): Amputee Footballer from Carlisle
On what he would do if he won the cash prize, “I don’t know yet. I’m 20 years old – if a £100,000 landed in my bank account, there are a million things that come into my head! I’ve been looking into getting a house, thinking about upgrading my car but I also want to explore a lot of things.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Ryan (28): Marketing and Events from Stockport, originally from Blackpool
On what he will do if he wins the cash prize, “I would try to be strategic with it and put it into some investments. I’d probably donate some to the Brian House Hospice. I ran a marathon last year for the Children’s Leukaemia Group. I’d like to give back especially to those types of causes. And then probably take my friends and family on holiday. I wouldn’t be spending it on cars or clothes or anything like that – I’m not fussed about things like that.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Hannah (24): HR Consultant from West London
On what she would do if she won the cash prize, “I have a friend who passed away this year, I have known him since I was seven years old – I would give some on behalf of him to charity. I would give some to food banks in my area because I believe in giving back to your community is very important. And I’m not going to lie to you, I need to clear this student finance – I want to do my masters!”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Izaaz (29): Sales Consultant from London, originally Swansea
On what he would do if he won the cash prize, “I have a five year old son. If I was single, I’d probably spend it on enjoying a few things. £100,000 is a lot of money and a good amount of money to try and stabilise a better future. I would use it to help my son as he grows older. If I do end up having more kids or a family later on – it’s sustainability for the family later on.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Sarah (27): Spa Account Manager from Shrewsbury
On what she would do if she won the cash prize, “A few different things. One, I’d have my dream wedding. Two, go on a nice holiday. And three, maybe start my own business.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Marcello (34): Youth mentor from East London
On what he would do if he won the cash prize, “I would treat my mum and my grandma. They’ve been there for me through thick and thin and have always supported me. I would love to take them away, look after them. After that, I’d love to create some security for myself.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV Dean (35): Barber from East London
On what he will do if he won the cash prize, “I’ve said from the beginning, if I won the money I would take a sabbatical, take six months off, probably take many holidays. I’d like to potentially start my own shop. I would also like to give some to my brother so I could give my nephew the best education possible.”
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‘Big Brother UK’ Season 21 Cast Photos
Image Credit: ITV AJ Odudu and Will Best, hosts of ‘Big Brother UK’ Season 21