And yet – how many of us can identify a garment in our wardrobe that was genuinely made right here in the UK within the last 10 years? It is getting harder and harder to buy from bigger name brands, whilst simultaneously supporting UK manufacturing.
We have the design and we are proud to count the likes of Alexander McQueen, Vivienne Westwood and Barbour as some of the biggest names in the fashion industry. We hold Marks & Spencer dear to our hearts, even if it’s been a somewhat tumultuous relationship in recent times. Yet when I approached all the major retailers for insights into which garments were made in the UK in 2024, not one could offer up any products.
The reality is that “Made in Britain” is still very much a position really only upheld by smaller brands, or indeed the newest brands on the fashion scene, keen to turn back time, to regain direct relationships with suppliers, to visit factories regularly without huge air travel or language barriers.
So here are the labels to know if you want to dress well, buy local and, to an extent, rectify, with pride, the meaning of “Made in Britain”.
Bonsoir of London
Established in 1926, Bonsoir of London makes exceptional sleepwear. With a headquarters in Somerset, the entire manufacturing process spans the British Isles including Scottish cashmere and wool spun in Yorkshire. A quietly confident brand, it’s continued its momentum despite harsh price competition in the sleepwear market. This is certainly one to consider for any birthdays you’re buying for.